</p>So Microsoft has a new technology called <a href="http://markpit.com/blog/ct.ashx?id=a601a02d-5749-4be8-82d9-91e4659c21ea&amp;url=http%3a%2f%2fmicrosoftgadgets.com%2fsideshow.aspx" _base_href="http://markpit.com/blog/">SideShow</a>.

It is basically a platform that lets you display data on various devices besides the PC’s screen. It looks pretty cool, but who comes up with these names? Did anyone do any research on the meaning behind the word sideshow? Does anyone else think it’s funny that “sideshow” is basically a polite term for freakshow?